Fragland.net V4 :: Demos don't sell games, trailers do

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@Speed - Yes

nope

Hurry up... I want to play it.

Aren't all games developed on a pc in the first place? *scratches head...

all this wait for a game thats going to be totally shit

all the rest of them have soo... derrrrrrr bit obvious

ssqt

ssqt are all in gamelee.

ssqt<a href=http://www.gamelee.com>wow gold</a><a ...

BRING IT!

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Buzz voor de PS3 met wireless controllers

voilà :)

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Demos don't sell games, trailers do

Posted on Tuesday, 15 April 2008 by Speed, source: MTV

A new study has revealed that although trailers do manage to increase game sales, demos don't. This is according to a study performed by the Electronic Entertainment Design and Research Group (EEDAR), the guys that also came up with the idea that marketing departments should team up with the developers to come up with Achievements for the Xbox360.

Though demos have become commonplace a few weeks ahead of a game’s release, the EEDAR found that trailers are more effective than hands-on time with the product. Short and Zatkin actually recommended publishers start producing demos only after release to avoid interference with the final weeks of polish.

Personally I'm not surprised of this outcome. With a trailer, a publisher can completely tweak what the gamer will experience while with a demo the player can really experience the game. And if that game sucks, he'll know. Unlike when he watches a trailer...

In other news:

ETQW 1.5 patch still in the works

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2 Comment(s)

Anonymous

Yeawith demos people can see that a game sucks, if it does, but that's why people want demos. Demos may not help increase sales, but without them a developer's reputation can be damaged from over-hyping crappy games. I don't buy any game unless I've at least seen unofficial gameplay footage, stuff that isn't scripted and meant to get my attention. I want to see what the game is really like, playing it myself is even better.

Quote

Posted on 21:39, April 15th 2008