British consumers bought 462,500 Blu-ray discs in November, an increase of 165 per cent from October**, Figures released in December from the British Video Association (BVA), show that block-buster Hollywood titles such The Dark Knight sold a staggering 513,000 units in one day with Blu-ray disc representing 21 per cent of all discs sold. In France, Blu-ray's share of the optical disc market is expected to double next year to 6 per cent*. Across Europe as a whole, over 6.5 million units of software have been sold to date, with year on year growth up 320 per cent**.

Blu-ray (including PS3 sales) has outsold DVD by about five times over the equivalent period*.