In 1993, Kasanoff visited Midway... with an idea to launch the Mortal Kombat concept in a totally new direction. Specifically, Kasanoff proposed to develop... a full feature-length motion picture, a television series, and other productions. Midway was initially skeptical, as Kasanoff's idea was revolutionary at the time...

The Mortal Kombat series, as it stands today, is far more a creation of Threshold and Kasanoff than of Midway. Midway's creative input was almost entirely limited to the videogames. On their own, the videogames provided only minimal back-story and mythology, and only flat, "stock" characters... Kasanoff and Threshold were responsible for virtually all of the creative input that went into turning the videogame concept into a multimedia enterprise.