The key to bringing a property back, Moore says, is finding the heart of that material. Moore, who came of age during the Atari era in the 1970s, has watched many Hollywood contemporaries over the past decade gain a comfort level with how games operate and finds himself joining in.

"It's a pull that there's something interesting happening over there," Moore says. "It's also a new medium and new technology for storytelling, which means there are a lot of things people haven't done yet and figured out yet."

Designing a show which can cross mediums while aimed at the gaming market is a new orientation for project developers like Moore. In fact, he is one of a select few who understands that potential. "If you set it up from the get-go to design it that way, I think that's a really rich and interesting place for the business to go."