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Take2: 2K Sports is better than EA Sports!
Posted on Wednesday, 11 June 2008 by Speed, source: Gamesindustry.biz
At the 28th annual Piper Jaffray Consumer Conference Strauss Zelnick stated that2K Sports is doing better than any other sports games brand.
Really funny seeing him compare 2K Games with EA Sports. It's like the champion of the minor league is shouting he's managed to get more achievements over an entire season than the champion of the premier league.
"When we go head-to-head with 'Brand X' we out-rate them significantly,"
"We outsell them when we go head-to-head. It's sort of an unheralded achievement. This is a tough business."
Brand X is of course EA Sports but while 2K may have great basketball and hockey games, they really can't compete overall. There's no NFL game in the US from 2K, and we haven't seen any soccer games from them yet either. And we're not even talking about the fact that 2K Sports isn't profitable..."We outsell them when we go head-to-head. It's sort of an unheralded achievement. This is a tough business."
Really funny seeing him compare 2K Games with EA Sports. It's like the champion of the minor league is shouting he's managed to get more achievements over an entire season than the champion of the premier league.
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