This is Vegas is an open world, lifestyle action experience, where players will live out their Vegas fantasies by fighting, gambling, driving and partying their way through the most decadent, fast-paced and wildest city in the world.

When a powerful businessman begins turning Vegas into a family-friendly tourist trap, you must start your own powerful empire and resurrect the famous adult playground. Party hard at the hottest clubs to make VIP connections. Grow your bankroll by hitting high stakes tables. Race the fastest cars on the underground circuit to raise your reputation. Fight off enemies with fists and firearms to prove your strength. Where you go and what you do is your call whether counting cards, seducing dangerous women, cruising the strip or starting bar brawls, you must put the sin back in sin city.