Related Tags
Latest comments
Latest forum comments
News
Xbox 360 officially cheaper
Microsoft has sent out a press release to announce their new pricing scheme for the Xbox360 in Europe.
The Xbox360 Arcade is now available for 199 euros (50 less than even the Nintendo Wii!), the Premium version (with harddisk and HDMI) is yours for 269,99 euros, making is about 130 euros cheaper than the PS3, and the Xbox360 Elite sees its price downgraded to 369,99 euros.
With these adjustments, Microsoft wants to sell more and expand its target audience (duh!):
The Xbox360 Arcade is now available for 199 euros (50 less than even the Nintendo Wii!), the Premium version (with harddisk and HDMI) is yours for 269,99 euros, making is about 130 euros cheaper than the PS3, and the Xbox360 Elite sees its price downgraded to 369,99 euros.
With these adjustments, Microsoft wants to sell more and expand its target audience (duh!):
"Xbox 360 is now mass market in Europe," said Chris Lewis, bigwig at Microsoft Entertainment Europe. "We have reached and surpassed several key milestones that form part of our long term strategic plan to achieve critical mass in Europe; and our portfolio now offers the kind of mainstream entertainment experiences that secure wider appeal for Xbox 360.
"History shows that GBP 159.99 is the price point where a console's audience begins to expand, and with these new ERPs in place we're ready to bring more consumers into the Xbox 360 world."
Guess it's up to Sony and Nintendo to make the next move."History shows that GBP 159.99 is the price point where a console's audience begins to expand, and with these new ERPs in place we're ready to bring more consumers into the Xbox 360 world."
In other news:
0 Comment(s)