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Xbox360 starts slow in Japan
Posted on Wednesday, 14 December 2005 by Devilke, source: Bloomberg.com
Microsoft keeps trying, but at this moment the Japanese aren't thrilled about the Xbox360. Two days after the launch they have sold only 28% of the complete stock. This means 41.817 consoles. Compare this with the original Xbox that was sold a 122.000 times during the first three days. Microsoft waits until Christmas:
"It sounds like a pretty weak start,'' said Eiji Maeda, a video game industry analyst at Daiwa Institute of Research in Tokyo. "It will be important to watch how sales are in the last week before Christmas.''
Yoshihiro Maruyama, the head of Japan's Xbox operations, in September said Microsoft "can't call it a victory unless we win in Japan.'' The company's first Xbox was outsold by Sony Corp.'s PlayStation 2 about 36-to-one in the country.
Yoshihiro Maruyama, the head of Japan's Xbox operations, in September said Microsoft "can't call it a victory unless we win in Japan.'' The company's first Xbox was outsold by Sony Corp.'s PlayStation 2 about 36-to-one in the country.
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